Courir

The sport gear giant steps it's foot in Porto.

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The inaugural store of the brand in Portuguese soil, nestled at the iconic number 374 on Rua Santa Catarina, in the lively historic center of Porto.

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This landmark not only gracefully occupies the ground and first floor of a nineteenth-century building, with its restored façade distinctly showcasing organic wrought-iron balconies but also marks the opening chapter of the brand's presence in Portugal.

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Once adorned with embossed tiles, a trend brought back by the Brazilians to Portugal, especially in Porto, now only a detail remains on the façade as a testimony to this artistic expression that echoed until the mid-twentieth century, subtly overlooked today.

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The meticulously renovated interiors boast a sales area of 150 square meters, infused with the vibrancy of French sneakers. This space is not just a shopping destination but a celebration of tradition and innovation, signaling the beginning of a unique journey for the brand in the Portuguese retail landscape.

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This achievement represents a personal triumph for the agency and stands as a proud milestone.